Martin has just launched a new set of children’s books called RugRatReaders. These books are largely indestructible due to the materials they are made from. What does this feature represent? a. the product's tactical advantage b. the product's competitve advantage c. the product's feedback d. the product's objective strategy

Which of the following are marketing drivers for successful innovation? I. Brand strength II. Disturbance III. Feature and Display IV. Relative Price a. I, II and III only b. III only c. I, III and IV only d. II and III only     IPRs may pose a challenge to entrepreneurs by restricting access to new ideas and inventions. Select one: True False         Which of the following statements are correct? I. The insights gained from the customer, market dynamics, and new business models are important inputs of the discovery process.  II.  Business opportunities that receive the green light will be taken into consideration in the company’s strategic planning process. III.  The lack of diversity in functions and skills, when selecting the Discovery team, can limit the quality of output of the discovery process.  IV.  Funding requirements for a strategy innovation initiative will by influenced by the size of the company.  a. II ONLY b. I, II AND III ONLY c.…

on Clear my choice What can a successful brand promise do? Select one: O a. Provide a high-quality image. O b. Make the product unique for each customer. O C. Clarify the business processes. O d. Communicate an enticing benefit. Which of the following is not commonly associated

Statement 1: Labelling have descriptions which makes more meaning to the products which are packaged Statement 2: as labelling protects the products and holds the content  Group of answer choices Statement 1 is correct and Statement 2 is incorrect Statement 2 is correct and Statement 1 is incorrect Both Statement 1 and Statement 2 are incorrect Both Statement 1 and Statement 2 are correct