located in Nairobi, Kenya. It sells a wide range of shoes, handbags and accessories for ladies only. Backyard Shoez has three shops in Nairobi. The shops are located in a busy shopping centre where there are other shoe shops. Backyard Shoez is now planning to sell shoes to men and children as well as ladies. Q8. State one benefit to Backyard Shoez of using off-the-job training

What steps can Matthews and Avelino take to create demand for their books?

FashionSia is one of the fashion companies operating in Saudi Arabia. It has been a leader in the fashion industry for more than 30 years. FashionSia manufactures and sells clothes and shoes for all types of customers. The company has pursued a low-cost strategy in order to sustain its success. It sells a limited number of clothes and shoes designs and has held costs low through manufacturing efficiency and standardized operations. However, the past years have been a struggle at FashionSia. The fashion market has seen a rise in the availability of low-cost imported clothes and shoes that has threatened FashionSia’s competitive position. As a result, company executives have decided it is time for a strategy shift. FashionSia executives have done extensive market research and determined that many niche athletic clothes and shoes markets exist where athletes are willing to pay more for clothes and shoes designed to meet the unique needs of their sport. There are very few competitors in…

Describe some common hidden or unexpected costs when opening a program. Be specific.