Last of the users of a new product in the product life cycle would be 1) early adopters 2) laggards 3) innovators 4) middle majority
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- Let's do business Name the target market The following are products that are sold. Identify the target market. Target market/captured market Designs/Modifications for a target market Product Notebooks Cellphones T-shirts with pictures of teen-star love teams Rubber shoes Vitamins Toy cars GelHow would the introduction of the product affectexisting products? Would the new product cannibalize existing products?When it comes to knowledge on customers' needs and expectations, does the three variables such as observations, interviews, and market research are really factors in product development? Why? Kindly elaborate your answers per variable.
- Generally, the consumer’s purchase decision will be to buy the most preferred brand, but two factors can come between the purchase intention and the purchase decision. These two factors are best described as being: a. The availability of the product and unexpected situational factors. b. The attitude of others and the cost of the product. c. The attitude of others and unexpected situational factors. d. The cost and availability of the product.Product: Toothpastea Based on the history of what you were using, did it follow safety and ethical regulations upon its development? If not, would you still use the same product? Support your answers with reliable sources.Analyze Kinsip’s product mix from the perspective of sensory experience for the How does hand sanitizer compare to the rest of Kinsip’s product mix? Assess the strategic advantages and disadvantages of including hand sanitizer in Kinsip’s product Explore possibilities for rebranding the hand sanitizer. Discuss whether this would add value for the consumer and be advantageous for
- Describe FOUR (4) options you might take if your customer believes your product did not fulfill their needs.Based on the market research in Figure 9-2, which market-product combination is likely to be most lucrative for a new pillow manufacturer? MARKET SEGMENTS Side sleepers Back sleepers Stomach sleepers Firm Pillows BED PILLOW PRODUCTS Medium Pillows Soft PillowsWhich of the buying decision stages you would follow while purchasing the following products? Critically argue with relevant examples. 01. a. Chocolate wafer b. Fashion clothing c. Luxury tour in Europe
- explain the meaning of the following concepts. Product Life Cycle Idea Generation Concept Testing Test MarketingWhat is the reason that a product declines?Ideal vs Current Product Positioning Ideal Current Target Customer Statement of need or opportunity Product Name Product Category Key benefits/reasons to buy Where are you now? What's the difference? Break down the positioning statement into its component parts and compare each part. Are you addressing the wrong customer? Does the customer not understand the product benefits as well as they should? The list goes on. What I Have Learned