Understanding Business
Understanding Business
12th Edition
ISBN: 9781259929434
Author: William Nickels
Publisher: McGraw-Hill Education
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is often considered to
be the final part of the
marketing mix and it requires
careful business planning and
management because it can
be very expensive. *
9.
Promotion
Product
Distribution
Price
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Transcribed Image Text:is often considered to be the final part of the marketing mix and it requires careful business planning and management because it can be very expensive. * 9. Promotion Product Distribution Price
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