in, objects, ac ner to do consumer motivational research is ed a. Word Association

Understanding Management (MindTap Course List)
10th Edition
ISBN:9781305502215
Author:Richard L. Daft, Dorothy Marcic
Publisher:Richard L. Daft, Dorothy Marcic
Chapter13: Managing Communication
Section: Chapter Questions
Problem 3GL
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The company that uses part of speech to describe
person, objects, action or situation in a creative
manner to do consumer motivational research is
called
a. Word Association
O b. Thematic Apperception Technique
O c. Storytelling
O d. Metaphor Analysis
Transcribed Image Text:The company that uses part of speech to describe person, objects, action or situation in a creative manner to do consumer motivational research is called a. Word Association O b. Thematic Apperception Technique O c. Storytelling O d. Metaphor Analysis
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