If your target market are women,  1. What do they need?  2. What do they want?  3. What products can you offer them? 4. What services can you offer them?

Marketing
20th Edition
ISBN:9780357033791
Author:Pride, William M
Publisher:Pride, William M
Chapter6: Target Markets: Segmentation And Evaluation
Section: Chapter Questions
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If your target market are women, 

1. What do they need? 
2. What do they want? 
3. What products can you offer them?
4. What services can you offer them?

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ISBN:
9780357033791
Author:
Pride, William M
Publisher:
South Western Educational Publishing