If you were a sales person, what do you think would be the biggest 1 incentive that will motivate you into selling products aggressively? Discuss the implications of this.
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If you were a sales person, what do you think would be the biggest 1 incentive that will motivate you into selling products aggressively? Discuss the implications of this.
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- What is a value proposition? discuss the five winning value propositions on which company might position its products? Give an example of eachHow can the push-pull strategy be applied to marketing and sales management in a hypothetical business scenario, and what are the potential benefits and drawbacks of this approach in terms of attracting new customers, increasing sales revenue, and improving brand recognition and loyalty?The Shoe Rack want to engage in sponsorship to promote the S‐Tech Intel smartwatch while getting publicity for The Shoe Rack as well. Identify a sponsorship opportunity and motivate your decision.
- How might a small business or entrepreneur find the Customer Lifetime Value concepts useful in making decisions?Assume you are a designer and you want to sell your new designs for home furnishings called “The Ultimate Dorm Room” to Target. You met with the buyer once, and she made some suggestions and said she would consider it again in six months. What would you do to continue to stay motivated until you meet with her again?As an ABM student, do you agree that the marketing’s first task is to discover consumer needs and wants? Explain.
- Provide an original example of a product or service to which you are brand loyal, meaning no other brand can be substituted. How long have you been using this particular brand? Explain the reasons for your brand loyalty. Consider the four aspects of market segmentation, and describe how the company segments the market for this particular product or service.Beverage/soda drinks companies are always trying to offer better products and digitally engage consumers to build emotional and long-term relationships. Select one or more beverage/soda drink company(ies) to discuss the following:1- The different ways the marketers respond and try to reduce the consumers’ motivational conflicts. 2- The various applications used by the soda drink marketers to apply the classical conditioning and cognitive theories to affect consumers’ brand recall and loyalty. Specify the beverage/soda drink company(ies) and their messages.You may use YouTube links or images to illustrate the messages.Give TWO examples of Venture/Companies that have used the Effectuation Principles and how did they use that Principle
- If your target market are teenagers, What do they need? What do they want? What products can you offer them? What services can you offer them?What are the different ways that outstanding marketing companies do to learn about and understand their customers’ needs, wants and demands?Why is it essential to retain customers, and how can we relate customer retention with relationship marketing?