O Dashboard | LA030 - St. John the Xe Customer Service: Mastery TestC Edmentum Learning Environm x-Ô https://f2.app.edmentum.com/assessments-delivery/ua/mt/launch/49510993/45266914/aHR0cHM6Ly9mMiShcHAuZWRIZW50dwouY291L2xYX. oO Previous3vNext eCustomer Service: Mastery TestO Submit TestSelect the correct answer.Which example shows the allocation of resources in a judicious manner?OA Send all product catalogs to all customers randomly through emails.O B. Employ personnel at stores only to greet customers.Oc. Customize product catalogs and emails to customers according to their necific requirements.O D. Invest money on a fancier look of the retail outlet.ResetNextO 2021 Edmentum. All rights reserved.O 72'F Sunny a 0O Type here to searchDELLF12HomeF10F11F7F8F9PrtscrF6F5F3F4F1F2Esc&%23$673YURTQWKGH.FockMAltAlt

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Principles Of Marketing

17th Edition

ISBN:9780134492513

Author:Kotler, Philip, Armstrong, Gary (gary M.)

Publisher:Kotler, Philip, Armstrong, Gary (gary M.)

Chapter1: Marketing: Creating Customer Value And Engagement

Section: Chapter Questions

Problem 1.1DQ

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E FAIBMS36/FEB2022 6 Final Assessment_Test Declaratio • Download file | ilovePDF docsgoogle.com/forms/d/e/1FAlpQLScUk7m XQAbSDhnv-0qsBCBvKgmkwb0Q1I|3Vx4wkihZP6TOA/formResponse In terms of communication styles, which of the following countries has a high- context society? * Germany Scandinavia Canada Japan None of the above
b) Customer Relationship Management (CRM) program will be successful if it is effectively implemented. Suggest THREE (3) important elements in designing and implementing effective CRM program. Give relevant example related to online business organisation.
1. A market researcher company requested all teachers of a school to fill up a questionnaire in relation to their product market study. The following are some of the information supplied by the teachers: • highest educational attainment• predominant hair color• civil status • brand of laundry soap being used• total household expenditures last month in pesos• number of children in the household • number of hours standing in queue while waiting to be served by a bank teller• amount spent on rice last week by the household• distance travelled by the teacher in going to school• time (in hours) consumed on Facebook on a day. Question: If we are to consider the collection of information gathered through the completed questionnaire, what is the universe for this data set? 2. Refer to problem number 1. Which of the variables are qualitative? 3. Refer to problem number 1. Which of the variables are quantitative? Classify further as discrete or continuous.
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QO 761 12:34 Zoom v Leave • REC What segment is being targeted? What is the positioning? Marketing in Action Unmute Start Video Share Participants More
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Marketing Q1. Explain the benefits and challenges of CRM customer relationship management?
✪ Conclusion (100 words) R -0- F5 Summarise the legal and social influences Summarise how legal and social influences impact acquisition and maintenance Summarise the importance of responding to influences for successful HRM % 5 T N F6 + 6 F Y & 7 F8 U * CO 8 F9 W G Request edit access ر F10 ( 9 F11 O 0 22°C ^ F12 € P L13 Yoga Home { + 11 [ ENG End Insert 10:44 CH 08/03/202 } Sho ] D Ba
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* Hame Gradebook Week 1 actice Asignmet-x O ttps//appmyeducator.com/counelactivity.t/1844/270721506109441/ Which of the following is A curent trend in consumer behavior Decreased customer need for accessing information prior to a purchase OIncreased consumer reluctance to share data with businesses they interact with O Availablity of premium options for devoted and loyal customers of a business The need to create a seamless user experience on an easy to-use company website Which of the folloving describes the form of data Kantar may present to marketers? Ut providesa qualitative and quantitative segmentation opproach that oncovers the functional, sociall and emotional drivers of consumer behvior within a given market. Ditves companies a major presence on social networking sites as this alows them to interact with their current and potensal consumers in new ways On stresses the subjective meaning of the consume's individual expertience and the idea that any behavior is subject to mutple…

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hows the allocation of resou all product catalogs to all cu oy personnel at stores only omize product catalogs and st money on a fancier look o