Give three examples of services you are familiar with that include all of the following: there is an intangible portion to the offering, it is time-perishable, and it involves the customer as co-producer. Explain your answers.
Give three examples of services you are familiar with that include all of the following: there is an intangible portion to the offering, it is time-perishable, and it involves the customer as co-producer. Explain your answers.
Chapter15: Retailing, Direct Marketing, And Wholesaling
Section15.1: L.l.bean: Open 24/7, Click Or Brick
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Give three examples of services you are familiar with that include all of the following: there is an intangible portion to the offering, it is time-perishable, and it involves the customer as co-producer. Explain your answers.
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