Getting the feel of creating a business plan Textbook Problem 2.2
Please answer the following mock questions for a Fine Dining Steakhouse and Bar restaurant located in a large city:
ANSWERS MUST BE CREATED AND MADE UP NO INCORRECT ANSWERS! MUST BE DETAILED RESPONSES
1. Company goals
Specify your long- and short-term goals as well as any milestones or benchmarks you will use to measure your progress. For instance, if one of your goals is to open a second location, milestones might include reaching a specific sales volume or signing contracts with a certain number of clients in the new market.
2. Target market
Here, briefly explain who your target customers are.
3. Industry
Describe your industry and what makes your business competitive: Is the industry growing, mature or stable? What is the industry outlook long-term and short-term? How will your business take advantage of projected industry changes and trends? What might happen to your competitors and how will your business successfully compete?
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