G.Internal Factor Evaluation(IFE) Nestle Internal Factor Evaluation Key Internal Factors Weight Rate Weighted Score STRENGTHS 1. Introduced over 2.8 billion vegetable portions to its food and beverage segment 0.05 3 0.15 2. Emission of greenhouse gases reduced by 37% 0.07 0.28 3. Nestle operating expenses decreased by 11% 0.05 3 0.15 4. According to S&P's Industry survey, Plant-based meat sales rose over 20% 0.05 3 0.15 5. 45% of its revenues were derived from North, Central, and South America: 29% derived from North Africa, Middle East, Europe, and Russia; and 28% from sub-Saharan Africa, Asia, and Oceania! 0.08 0.32 6. Product Innovation or Renovation contributes to sales with 31% in 2020 0.07 0.28 7. Strategic Partnerships with international organizations 0.07 0.28 8. Established Customer Loyalty 0.05 0.15 9. Established CSR Programs 0.03 3 0.09 10. Commitment to Quality 0.04 14 0.16 WEAKNESSES 0.04 1 0.04 1. Revenues from milk and ice cream segment dropped over 17% from 2019 to 2020 2. 1.6 Billion is invested in R&D annually 0.05 2 0.10 3. Nutrition and Health Science was 16% lower than 2019 0.03 2 0.06 4. Limited Growth in Confectionery Segment Only accounted for about 8% of total sales in 2020 5. Total sales for prepared dishes and cooking aids dropped by 5% during 2020 0.03 2 0.06 0.04 1 0.04 6. Total sales of the water has dropped 30% in 2020 0.03 2 0.06 7. High marketing costs strains budget, limiting resources available for other critical areas and reducing overall profitability 0.05 2 0.10 8. High Competition Across Diverse Product Lines 0.07 1 0.07 9. Pressure from public health concerns and Regulations 0.06 1 0.06 10. Changing Customer's taste preferences on beverages 0.04 2 0.08 TOTAL 100 2.68 G 286 X
G.Internal Factor Evaluation(IFE) Nestle Internal Factor Evaluation Key Internal Factors Weight Rate Weighted Score STRENGTHS 1. Introduced over 2.8 billion vegetable portions to its food and beverage segment 0.05 3 0.15 2. Emission of greenhouse gases reduced by 37% 0.07 0.28 3. Nestle operating expenses decreased by 11% 0.05 3 0.15 4. According to S&P's Industry survey, Plant-based meat sales rose over 20% 0.05 3 0.15 5. 45% of its revenues were derived from North, Central, and South America: 29% derived from North Africa, Middle East, Europe, and Russia; and 28% from sub-Saharan Africa, Asia, and Oceania! 0.08 0.32 6. Product Innovation or Renovation contributes to sales with 31% in 2020 0.07 0.28 7. Strategic Partnerships with international organizations 0.07 0.28 8. Established Customer Loyalty 0.05 0.15 9. Established CSR Programs 0.03 3 0.09 10. Commitment to Quality 0.04 14 0.16 WEAKNESSES 0.04 1 0.04 1. Revenues from milk and ice cream segment dropped over 17% from 2019 to 2020 2. 1.6 Billion is invested in R&D annually 0.05 2 0.10 3. Nutrition and Health Science was 16% lower than 2019 0.03 2 0.06 4. Limited Growth in Confectionery Segment Only accounted for about 8% of total sales in 2020 5. Total sales for prepared dishes and cooking aids dropped by 5% during 2020 0.03 2 0.06 0.04 1 0.04 6. Total sales of the water has dropped 30% in 2020 0.03 2 0.06 7. High marketing costs strains budget, limiting resources available for other critical areas and reducing overall profitability 0.05 2 0.10 8. High Competition Across Diverse Product Lines 0.07 1 0.07 9. Pressure from public health concerns and Regulations 0.06 1 0.06 10. Changing Customer's taste preferences on beverages 0.04 2 0.08 TOTAL 100 2.68 G 286 X
Chapter6: Target Markets: Segmentation And Evaluation
Section: Chapter Questions
Problem 17DRQ: Under what conditions might a firm use multiple forecasting methods?
Related questions
Question
Please check and explain our IFE. The company that were making this is Nesle.
Badly need help, thanks.
Transcribed Image Text:G.Internal Factor Evaluation(IFE)
Nestle Internal Factor Evaluation
Key Internal Factors
Weight
Rate
Weighted Score
STRENGTHS
1. Introduced over 2.8 billion vegetable
portions to its food and beverage segment
0.05
3
0.15
2. Emission of greenhouse gases reduced by
37%
0.07
0.28
3. Nestle operating expenses decreased by
11%
0.05
3
0.15
4. According to S&P's Industry survey,
Plant-based meat sales rose over 20%
0.05
3
0.15
5. 45% of its revenues were derived from
North, Central, and South America: 29%
derived from North Africa, Middle East,
Europe, and Russia; and 28% from
sub-Saharan Africa, Asia, and Oceania!
0.08
0.32
6. Product Innovation or Renovation
contributes to sales with 31% in 2020
0.07
0.28
7. Strategic Partnerships with international
organizations
0.07
0.28
8. Established Customer Loyalty
0.05
0.15
9. Established CSR Programs
0.03
3
0.09
10. Commitment to Quality
0.04
14
0.16
WEAKNESSES
0.04
1
0.04
1. Revenues from milk and ice cream segment
dropped over 17% from 2019 to 2020
2. 1.6 Billion is invested in R&D annually
0.05
2
0.10
3. Nutrition and Health Science was 16%
lower than 2019
0.03
2
0.06
Transcribed Image Text:4. Limited Growth in Confectionery Segment
Only accounted for about 8% of total sales in
2020
5. Total sales for prepared dishes and cooking
aids dropped by 5% during 2020
0.03
2
0.06
0.04
1
0.04
6. Total sales of the water has dropped 30%
in 2020
0.03
2
0.06
7. High marketing costs strains budget, limiting
resources available for other critical areas and
reducing overall profitability
0.05
2
0.10
8. High Competition Across Diverse Product
Lines
0.07
1
0.07
9. Pressure from public health concerns and
Regulations
0.06
1
0.06
10. Changing Customer's taste preferences on
beverages
0.04
2
0.08
TOTAL
100
2.68
G
286
X
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