Explain this what this means: The brand’s goals for the future include sustainably producing all boardshorts, wetsuits, outdoor, snow and women’s collections by 2023, and using data to define science based targets in the same timeframe. By 2026, the company intends to reduce its CO2 emissions by 50% and make 50% of its revenue via sustainable goods and services. Finally, by 2030, Quiksilver intends to be sustainably producing 100% of its goods and services, and to be climate positive thanks to its Mountain & Wave Regeneration Program.
Explain this what this means: The brand’s goals for the future include sustainably producing all boardshorts, wetsuits, outdoor, snow and women’s collections by 2023, and using data to define science based targets in the same timeframe. By 2026, the company intends to reduce its CO2 emissions by 50% and make 50% of its revenue via sustainable goods and services. Finally, by 2030, Quiksilver intends to be sustainably producing 100% of its goods and services, and to be climate positive thanks to its Mountain & Wave Regeneration Program.
Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
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Explain this what this means:
The brand’s goals for the future include sustainably producing all boardshorts, wetsuits, outdoor, snow and women’s collections by 2023, and using data to define science based targets in the same timeframe.
By 2026, the company intends to reduce its CO2 emissions by 50% and make 50% of its revenue via sustainable goods and services. Finally, by 2030, Quiksilver intends to be sustainably producing 100% of its goods and services, and to be climate positive thanks to its Mountain & Wave Regeneration Program.
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