Answered: Explain the concepts of Global…

Explain the concepts of Global marketing benefits : Cost reduction. Increased competitive advantages on a global basis. Improved quality of products and services. Enhanced customer preference.

Principles Of Marketing

17th Edition

ISBN:9780134492513

Author:Kotler, Philip, Armstrong, Gary (gary M.)

Publisher:Kotler, Philip, Armstrong, Gary (gary M.)

Chapter1: Marketing: Creating Customer Value And Engagement

Section: Chapter Questions

Problem 1.1DQ

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Explain the concepts of Global marketing benefits :

Cost reduction.

Increased competitive advantages on a global basis.

Improved quality of products and services.

Enhanced customer preference.

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