Describe the types of transactions that can be made in the market. Explain how the market pursues efficiency. Conclusions: Mentions the competencies needed by managers to develop and implement an internationalization strategy.

Marketing
20th Edition
ISBN:9780357033791
Author:Pride, William M
Publisher:Pride, William M
Chapter9: Reaching Global Markets
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Describe the types of transactions that can be made in the market.

Explain how the market pursues efficiency.
Conclusions: Mentions the competencies needed by managers to develop and implement an internationalization strategy.

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