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- Secondary research involves field research by gathering data directly from existing or potential consumers and from monitoring their buying behavior. O True False Capital refers to the money used to purchase business assets including land, premises and equipment and to finance running costs. O True O False1. Review the provided CRM data to guide you in selecting the buying firm that will maximize revenue for DataLocker. Once you have analyzed the CRM data, select the appropriate industry that will maximize revenue for DataLocker: Small Size Manufacturing Small Size Hospitality Small Size Services Medium Size Manufacturing Medium Size Hospitality Medium Size Services Large Size Manufacturing Large Size Hospitality Large Size ServicesPeople are always looking for a good recommendation for help with household jobs and chores, such as handyman work, cleaning, and moving. You recognize the business potential of linking prospective clients with workers who perform these household jobs and chores. You decided to name the company Household Help (HHH). Your company will solicit workers who want to perform household chores such as cleaning, shopping and delivery, handyman work and moving. To record the information to run HHH, first, clients need to submit personal information such as their full name, address, phone number, email address, and credit card information for ease of billing. Workers also need to register after their background checks by providing their full name, home address, and email address. You envision that HHH will offer four different types of service that clients can request: cleaning, shopping and delivery, handyman jobs, and moving. Each service will be assigned a unique code so you don’t have to…
- True or False? "Market researchers always prefer to use secondary data because secondary data is cheaper than primary data." Is this statement true or false? Use your own words to clearly explain your answer.Manufacturers and distributors beg you to stock their new items as a big grocery chain's top buyer. Tens of new things are launched weekly. These items are often introduced with nationwide advertising campaigns and merchant promotions. To introduce new goods, shelf space for old products must be lowered or deleted. You need to work with the IS department to create a marketing MIS to predict the profit impact of adding or removing an item from inventory. What do you suggest to the IS department for establishing such a system?ADVERSE SELECTIONSomet Health Insurance Company wants to sell a health insurance product for $700 permonth. There is no requirement for healthy people to have insurance coverage. Thecompany conducts a survey to see how different populations respond to the proposed cost.People with no illnesses and disabilities, generally the young and healthy, respond that theydo not spend $700 on healthcare in an entire year, and most feel they would not waste somuch money on premiums when the chance of needing surgery or expensive healthcaretreatments is so small. However, older, sicker people think that $700 per month is a greatdeal, as most of them spend far in excess of this amount on healthcare. It seems like agreat deal for them.1. If the company offers this product, how will adverse selection affect it?
- MovieFlix - Advertising and Subscriptions Year 2013 2014 2015 2016 2017 2018 2019 2020 2021 2022 2023 Advertising Expenditure $ 000 51 58 62 65 68 75 77 78 78 84 85 76 Membership Subscriptions (1) Plot the scattergraph for the data. 62 68 66 66 欲 72 73 72 78 73 75 67 76 (ii) Use the data, to develop a regression equation relating advertisi. expenditure to membership. (iii) Estimate the membership if $40 000 is spent on advertising. (iv) How much must be spent on advertising to obtain a membership of 80 (000)? (v) What is the nature of the relationship between advertising expenditure and membership? (vi) Forecast 2024 membership using an alternative method, clearly explaining the limitations of your selected method. (vii) What are the limitations of the method used in (iii)?What are some websites that are useful to this information or similar? The primary issue in the given case is declining sales of the numerical control business of the company Moto. The decreasing global demand for machine tools is further induced by the recession and high competition. To resolve this issue Mr. Hans can consider doing the following things: Conduct a thorough analysis of the market: Market research is crucial to ascertain and understand the current as well as the potential demand for numerical controls or automation tools for machines in the future. It may entail analysis of available data, finding emerging trends, patterns, etc. This will help in determining whether the allocation of a certain sum to run a numerical control business is justifiable or not. Create a differentiation or unique value proposition: When the competition in an industry rises, differentiation is key to winning over the competition. The company will have to focus on creating a unique value…Type the correct answer in each box. Spell all words correctly. Which term describes a business that gives users access to the Internet for monthly, quarterly, or yearly charges? A(n) is a business that provides users the access to the Internet for monthly, quarterly, or yearly charges.
- To apply the sales comparison approach, a real estate appraiser must collect all the following data on each comparable sale EXCEPT O a. date of sale. O b. O c. sale price. O d. financing terms. marketability of title.Crea rive Homework/Short Projecc Imagine that youare building your own e-commerce site. Havinga keen understanding of the importance of defining and putting in place a set of conversionsand metrics in advance of launching the site, youhave incorporated the definitions and development or specific conversions for tracking into theplanning of the website. list which actions onthe site would indicate a conversion for tracking purposes and how they would align with the goals of your business. Because this is your website, feel free to assume the inclusion of any sonsof features or elements (conventional or unconventional) that you believe would be valuable in terms of the website's look and feel that wouldenable better tracking and analysis of marketingperformance.1. Business markets refers to all of the buying and personal consumption of final consumers. True or False 2. Both the internal reports system and the marketing intelligence system focus on data available from within the company True or False 3. One of the problems with internal databases is the slowness of access and cost associated with these information sources. True or False 4. The Marketing Mix includes production, price, promotion and place, they are knows as the 4ps of marketing True or False 5. Interactive marketing is one of the most critical strategies used in service firms True or False