Discuss how aspects in this course will be beneficial to you in your chosen/desired career.

Q: Critique the seven different ways consumers use digital media

A: Digital media is one of the most used ways in these modern days of a technology-led world. It helps…

Q: What is KANO model? And how can affinity diagram help to understand the voice or customer?

A: Kano Model:  It was developed in the 1980s by professor Kano which divides Customer preferences into…

Q: What is meant by personal selling?

A: It's not easy to sell. With increased competition, a salesperson may need to meet with prospective…

Q: Identify, describe, and give examples of the four majortypes of business markets

A: Although markets contain certain common characteristics, it can indeed be separated under numerous…

Q: Discuss corporate social responsibility

A: Any organization's full acts toward society that benefit society as a whole are referred to as…

Q: Suggest the best communication channels for the following messages As part of a task force to…

A: All effective collaboration and teamwork require effective communication. A well-functioning…

Q: Suggest the best communication channels for the following messages As part of a task force to…

A: Communication channels or marketing communication channels are mediums or methods through which a…

Q: Describe the social factors that affect marketing

A: Marketing is the process which focuses on customer satisfaction by producing a product which a…

Q: and Comparison Questions: For each question, provide an explanation of the marketing terms , compare…

A: Company is created under the law when group of people come together with a common objective. These…

Q: make an introduction for capstone project about merchandising hardware store

A: Background: The hardware is owned by Emma C. Yu. Business operations started 3 months ago, mainly on…

Q: What is marketing planning?

A: A marketing plan is a step-by-step guide to introducing and delivering your product or service to…

Q: a) How would you use personality theories to understand brand personalities of Apple watch? Compare…

A: Personality of an individual is defined as repeated behavior that the individual shows and the…

Q: Why is itso important to “manage” this relationship?

A: Customer relationship management is an area in marketing that helps the company to create stronger…

Q: Define sales orientation?

A: Marketing helps the company to create customers. What the customers will only be reatined for long…

Q: Which are the Five conditions of exchange?

A: The significance of this method of thinking about marketing is that you can forecast and improve the…

Q: What is selective exposure? Why do people engage in it?

A: According to selective process theory, people would prefer messages and the media that match with…

Q: Discuss sales forecasting methods.

A: About Sales Forecasting - Sales Forecasting, is a concept, which is defined as the relevant kind of…

Q: What is the Prosci ADKAR Model? How does it work?

A: Prosci ADKAR Model: Indiorganizationse, not organisations. Regardless of the size of the project,…

Q: The relative search cost is low when the customer finds it difficult to determine product…

A: Convenience is one of the important factors for the customers and they want a hassle-free process to…

Q: Name the five basic steps in conducting marketing research, including the two types of data and…

A: Marketing research  is a process of gathering information . It  is  a  process  of  collecting…

Q: What are the categories of situational factors that influence consumer buying behavior? Explain how…

A: Consumer purchasing behaviour: It illustrates the decisions made by buyers before purchasing a…

Q: Identify the major segmentation variables.

A: Market segmentation is the process of assembling the market into smaller groups by considering…

Q: What is International Monetary Fund (IMF)?

A: Marketing management is the management that applies to a marketing environment where it is mainly…

Q: Recognize the stages of the consumer buying decision process.

A: Consumer buying behavior explain about their personality traits which become persistent while…

Q: Discuss the importance of brand, and why it is important for both customers and business firm?

A: Marketing performs all activities which is required to contribute into product awareness and…

Q: What is portfolio matrix?

A: Portfolio matrix in marketing is a chart that shows products in terms of both the growth in their…

Q: What factors must marketers consider as they decidewhether to engage in international marketing?

A: International Marketing can be referred to as the trading of goods and services across the globe to…

Q: What is the cost-competitive advantage?

A: Every competitor will try to gain the thing which is in limited quantity. For example students…

Q: Determine whether Livestock Wealth is using an “inside-out” or “outside-in” perspective and provide…

A: Several things need to be kept in mind to make a business successful. For a business owner, it is…

Q: What is meant by advertising appropriation?

A: Advertising is performed with the help of sponsership program where their funds are used for buying…

Q: What is a multi-domestic strategy?

A: Global marketing gives business growth opportunities as business may expand customers and market…

Q: When it comes to customer service, companies may become involved at three different levels. To…

A: Customer service must be delivered to the customers before, during, and after the purchase has been…

Q: Explain the importance to marketing managers of growing ethnic markets

A: The people have always been diverse and ever-changing, with immigrants from all over the world.…

Q: do you believe that western companies like loblaws, joe fresh were aware of the poor work conditions…

A: Workers in factories producing clothing for western brands continue to labor in appalling conditions…

Q: How could the various fast-food outlets and FMCG companies in South Africa can address the use of…

A: The approach with which marketers now connect and interact with customers has changed a lot. Now…

Q: What is customer satisfaction?

A: Customers or clients must be satisfied with the services and products provided by the organization.…

Q: In your local area, identify a group of people withunsatisfied product needs who represent a…

A: The  word  Unsatisfied   means  a  situation  when  the  desires  or  hopes  are  not  fulfilled .…

Q: What is a market segment profile? Why is it an important step in the target market selection…

A: Market Segment Profile: A market segment profile is a comprehensive description of the market…

Q: What is SWOT analysis and why is it important?

A: Every person or a company will have certain goals in mind for which it will try to strive for. For…

Q: What is environmental scanning?

A: The environmental forces can be denoted as those forces which have a direct or an indirect impact on…

Q: Identify the factors that influence the selection of specific market segments for use as target…

A: Market segmentation is the process in which, certain consumer groups are categorized, having similar…

Q: What are the disadvantages of the major media classes?

A: The term media, which is the plural of medium, can be referred to as the communication channels that…

Q: Under what conditions might a firm use multiple forecasting methods?

A: Marketing helps the company to sell the products and services it creates. It helps the company to…

Q: What is an external information search?

A: Information  search  means  searching   the   most   appropriate  product  or  seller   from   the…

Q: Define the four dimensions of social responsibility.

A: Social Responsibility is a moral obligation where people are responsible for satisfying their…

Q: What is marketing research? Why is it important?

A: About Marketing - Marketing, is a type of concept, which refers to the different kinds of…

Q: Discuss the importance of global marketing.

A: Marketing refers to analyzing the market and consumer needs and determining whether a company can…

Q: What are charesteristics of perceiver?

A: The perceiver's personality and point of view have a significant impact on social perception. A…

Q: When considering the strategic planning process,what factors influence the development of a…

A: A marketing aim identifies the goals that will be achieved through marketing operations. Product…

Q: Describe ethical behavior in business

A: Business creates value for customers and shareholders. Shareholders will receive profits and…