Describe the following terms.a. Entrepreneurship b. Innovation c. Design thinking d. Business model
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Describe the following terms.
a. Entrepreneurship
b. Innovation
c. Design thinking
d. Business model
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- The task for the public leaders in the idea generation phase of the public business model innovation process is to recognize public demand and to identify ideas and potential for innovation. Select one: a. True b. FalseExplain each base on the picture. strengths of disruptive innovation limitations role of management accountantActivity I Comprehension Check Read and analyze the following Marketing situation 1. The general manager of a new Asian hotel is considering a strong push into the incentive travel market directed toward regional business houses. He wonders whether the market will grow and whether it will behave like the American market, where incentive travel is an important concern of many major hotels. However, he is also aware that a recent speaker at a conference in Hong Kong suggested that the profitability of such business is low. The General manger wonders whether Asian business would indicate a growing interest in travel incentives.
- Which is the controllable factor of the microenvironment? O a. Customer O b. Natural O C. Technological O d. Politicalis more valuable and more likely to lead to a sustainable competitive knowledge than is much harder for competitors to imitate. because it Tacit knowledge; explicit knowledge Explicit knowledge; marketing knowledge Imitable knowledge; explicit knowledge Transferable knowledge; tacit knowledgeDevelop a supertype/subtype hierarchy for a realistic business situation.
- why is audience analysis so important in selection of direct or indirect organization strategy for a business message ?How can managers use business messages to convey organizational goals and objectives to their teams effectively?How can the push-pull strategy be applied to marketing and sales management in a hypothetical business scenario, and what are the potential benefits and drawbacks of this approach in terms of attracting new customers, increasing sales revenue, and improving brand recognition and loyalty?
- In what way is the AIDA model incompatible with a social, conversational approach to customer service?One might consider the innovation process to be threefold. What are the three processes and how important are they to the technology forecasting process?Which of the following perils is covered by an ho-2? A. Explosion B. Earth movement C. Flood D. Wear and tear