Understanding Business
12th Edition
ISBN: 9781259929434
Author: William Nickels
Publisher: McGraw-Hill Education
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conduct a comprehensive study of the international business
environment of the United States of America, that is, the geography, history, politics, government, economics, and culture.
State reasons why you think a locally Home-made garlic sauce will be sold profitably. Propose a strategy for internationalization. Looking
particularly at entry strategies like exporting, licensing agreements and franchising, partnering and strategic alliances,acquisitions and establishing new, wholly owned subsidaries that could be utilized.
1. Hofstede’s dimensions with scores must be included as part of the
analysis.
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