Check my work Valmont Company has developed a new industrial piece of equipment called the XP-200. The company is considering two methods of establishing a selling price for the XP-200-absorption cost-plus pricing and value-based pricing. Valmont's cost accounting system reports an absorption unit product cost for XP-200 of $9,400. Its markup percentage on absorption cost is 85%. The company's marketing managers have expressed concerns about the use of absorption cost-plus pricing because it seems to overlook the fact that the XP-200 offers superior performance relative to the comparable piece of equipment sold by Valmont's primary competitor. More specifically, the XP-200 can be used for 19,000 hours before replacement. It only requires $2,000 of preventive maintenance during its useful life and it consumes $170 of electricity per 950 hours used. These figures compare favorably to the competing piece of equipment that sells for $19,000, needs to be replaced after 9,500 hours of use, requires $4,000 of preventive maintenance during its useful life, and consumes $200 of electricity per 950 hours used. Required: 1. If Valmont uses absorption cost-plus pricing, what price will it establish for the XP-200? 2. What is XP-200's economic value to the customer (EVC) over its 19,000-hour life? 3. If Valmont uses value-based pricing, what range of possible prices should it consider when setting a price for the XP-200? Complete this question by entering your answers in the tabs below. Req 1 and 2 Req 3 1. If Valmont uses absorption cost-plus pricing, what price will it establish for the XP-200? 2. What is XP-200's economic value to the customer (EVC) over its 19,000-hour life? 1. Selling price per unit $ 17,390 2. EVC

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Author:Don R. Hansen, Maryanne M. Mowen
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Chapter16: Cost-volume-profit Analysis
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Valmont Company has developed a new industrial piece of equipment called the XP-200. The company is considering two methods of
establishing a selling price for the XP-200-absorption cost-plus pricing and value-based pricing.
Valmont's cost accounting system reports an absorption unit product cost for XP-200 of $9,400. Its markup percentage on absorption
cost is 85%. The company's marketing managers have expressed concerns about the use of absorption cost-plus pricing because it
seems to overlook the fact that the XP-200 offers superior performance relative to the comparable piece of equipment sold by
Valmont's primary competitor. More specifically, the XP-200 can be used for 19,000 hours before replacement. It only requires $2,000
of preventive maintenance during its useful life and it consumes $170 of electricity per 950 hours used.
These figures compare favorably to the competing piece of equipment that sells for $19,000, needs to be replaced after 9,500 hours
of use, requires $4,000 of preventive maintenance during its useful life, and consumes $200 of electricity per 950 hours used.
Required:
1. If Valmont uses absorption cost-plus pricing, what price will it establish for the XP-200?
2. What is XP-200's economic value to the customer (EVC) over its 19,000-hour life?
3. If Valmont uses value-based pricing, what range of possible prices should it consider when setting a price for the XP-200?
Complete this question by entering your answers in the tabs below.
Req 1 and 2
Req 3
1. If Valmont uses absorption cost-plus pricing, what price will it establish for the XP-200?
2. What is XP-200's economic value to the customer (EVC) over its 19,000-hour life?
1. Selling price per unit
$ 17,390
2. EVC
Transcribed Image Text:Check my work Valmont Company has developed a new industrial piece of equipment called the XP-200. The company is considering two methods of establishing a selling price for the XP-200-absorption cost-plus pricing and value-based pricing. Valmont's cost accounting system reports an absorption unit product cost for XP-200 of $9,400. Its markup percentage on absorption cost is 85%. The company's marketing managers have expressed concerns about the use of absorption cost-plus pricing because it seems to overlook the fact that the XP-200 offers superior performance relative to the comparable piece of equipment sold by Valmont's primary competitor. More specifically, the XP-200 can be used for 19,000 hours before replacement. It only requires $2,000 of preventive maintenance during its useful life and it consumes $170 of electricity per 950 hours used. These figures compare favorably to the competing piece of equipment that sells for $19,000, needs to be replaced after 9,500 hours of use, requires $4,000 of preventive maintenance during its useful life, and consumes $200 of electricity per 950 hours used. Required: 1. If Valmont uses absorption cost-plus pricing, what price will it establish for the XP-200? 2. What is XP-200's economic value to the customer (EVC) over its 19,000-hour life? 3. If Valmont uses value-based pricing, what range of possible prices should it consider when setting a price for the XP-200? Complete this question by entering your answers in the tabs below. Req 1 and 2 Req 3 1. If Valmont uses absorption cost-plus pricing, what price will it establish for the XP-200? 2. What is XP-200's economic value to the customer (EVC) over its 19,000-hour life? 1. Selling price per unit $ 17,390 2. EVC
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