Marketing
20th Edition
ISBN:9780357033791
Author:Pride, William M
Publisher:Pride, William M
Chapter9: Reaching Global Markets
Section: Chapter Questions
Problem 3DYMP
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 For an exchange to take place successfully, all the gaps in the marketing process should be successfully covered between production and consumption.

There are certain gaps that are most relevant in the marketing process of CBD oils in South Africa. Discuss two intermediaries of your choice that would be responsible for closing the three gaps; the housing gap, the time gap and the info-gap.

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