as a marketing/ sales person. What brand of car its features will you recommend to a customer recommend (3) features

Answer all 3 questions

Product How did coca-cola company  develop its product,  and what is its history  Packaging: describe and explain how it gives the product a personality(Coca Cola can)  Brand name: What is it? How would it affect how the product is perceived? ( Coca Cola)

The six phases of the product development process.need breif explanation plz

Outline the challenges associated with developing a place brand. please no plagiarism.

Q1__List four marketing management philosophies and explain one. Q2__Describe the stages of the product life cycle and how marketing strategies change during a product life cycle

Q) Use the Multi-attribute model to explain how a marketing manager of MG can change consumer’s attitude towards company’s brand by;                                                                     Capitalizing on Relative Advantage Strengthening Perceived Linkages Adding a New Attribute Influencing Competitor’s Ratings Use this comparison to strengthen your answer Attributes Importance Proton-SAGA MG- 5 Toyota – Yaris Comfort 6 7 9 10 Value for money 10 9 10 8 Styling 7 8 9 8 Road-Safety 9 9 9 7 Drive 6 7 8 8 Engine 5 7 8 10 Durability 8 6 7 10 Maintenance 4 5 5 7 Total 414 462 465

Distinguish nonfamily household family from family household. Give an exam of a product mainly used in a nonfamily household and another example of a product mainly used in a family household.

Question 2) In Boulding the Christian Louboutin brand, marketers  were deliberate in their approach to creating distinctiveness with each brand element. Through creatve marketing and promotions ,consumers can recall the name and signature color of the brand, which means the brand elements are …. Choose correct options   Integrated Novel and unique Memorable Part of the brand portfolio High end

Discuss, How does brand loyalty influence consumers' willingness to pay premium prices for products or services?