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amazon is the largest online retailer. it actively tracks consumers purchases and uses this data to suggest future purchases to their customers. using data in this way is an example. of a. e commerce B2b marketing data analysis customer extranet

amazon is the largest online retailer. it actively tracks consumers purchases and uses this data to suggest future purchases to their customers. using data in this way is an example. of a. e commerce B2b marketing data analysis customer extranet

Principles Of Marketing
Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
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amazon is the largest online retailer. it actively tracks consumers purchases and uses this data to suggest future purchases to their customers. using data in this way is an example. of a. e commerce B2b marketing data analysis customer extranet
Transcribed Image Text:amazon is the largest online retailer. it actively tracks consumers purchases and uses this data to suggest future purchases to their customers. using data in this way is an example. of a. e commerce B2b marketing data analysis customer extranet
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