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- Whal do marketers mean when they refer to technological and sociocultural environments? Why do theyneed to understand these environments in a globalmarketplace?what are the three Business Ideas that can be sold globally based on the following justifications: Euromonitor global or country trends (Consumer lifestyle for example) Google trends showing a constant or growing volume of searches WordtrackersSuppose you work for a firm that is getting ready to introduceits brand of headphones to the Chinese marketplace. With aclassmate, decide which strategies your firm could use mosteffectively for entering this market. Present your ideas eitherin writing or to the class.
- 1 ) List and describe the impact of any four macro environmental variables on your business. 2) Consider the customers you chose to target, select 2 behavioral segmentation variables applicable to your product (ABC headphones).Explain your choice 3) Select a targeting strategy most suitable for your product idea. Explain your choice.1. What are the rules of engagement for young consumers? 2. What is geodemography? Is it straightforward to apply it to any market or country?16. Refer to the photo below. Describe it in a detailed/comprehensive manner from a socio-cultural perspective in particular, or consumer behavior, in general. NDIAN RESTAURANT MaFalatel Kabab GANDHI Shoarma * Hal Halal Food J HALAL TOURISM www.a2ziran.co
- With increasing importance of the emerging markets in the global economy, there isgrowing interest among marketing researchers and managers to understand thedifferences between the consumers in the developed and emerging markets as wellas the challenges and opportunities posed by these differences for both local andforeign marketers in these emerging markets. Source: Sharma (2018) In the light of the above statement, list and elaborate on the key problems/challengesin collecting and using international market dataDiscuss Hofstede's framework to classify culture. Provide examples how cultural dimensions influence marketing strategy and consumer behavior. Critically reflect the debate if Hofstede is a suitable way to analyze cultural differences.YOU AREA SALES MANAGER FOR RANGE ROVER MIDDLES EAST REGION. PLEASE EXPLAIN THE FOLLOWING IN ORDER TO IMPROVE SALES OF A NEW 2017 RANGE ROVER SPORT V8 SUPERCHARGED. GIVE EXAMPLES OF THIS. • LIST AND GIVE EXAMPLE FOR RANGE ROVER FOR ALL THE 5 STEPS OF CONSUMER DECISION-MAKING PROCESS. • EXPLAIN 3 FACTORS AFFECTING THE CONSUMER DECISION-MAKING PROCESS. PROVIDE RANGE ROVER EXAMPLE.
- As a business consultant discuss theeffect of COVID-19 in relation to each of the factors provided. You maychoose one type of business or industry to discuss. 3.3.1 Social 3.3.2 Ecological 3.3.3 EconomicalThe authors assert that the main factor causing the European Agricultural Revolution in the Middle Ages was Select one: Military defense Imperial lust for conquest Both A and B Neither A nar B According to Professors McClelian and Dorn, Nicholas Copernicus and Tycho Brahe represent Select one: The Scientific Revolution coming suddenly and completely onto the European scene in the 1500s Conservative, evolutionary science that slowly began to change how people were thinking about things Both A and B Neither A nor B The case of Galileo illustrates that Select one: Politics is often intertwined with science and vice versa Scientific controversy often becomes personal Both A and B Neither A nor B1. Identify the factors triat ale Conta mdu 2. Examine propose opportunity using screening and seizing; Let's Try This Instruction: Write the opportunities and threats relative to the trends. Trends Opportunities Threats Macro environment Industry Market Micro market Consumer Let's Learn This