. SWOT analysis groups key pieces of information into two main categories

MARKETING 2018
19th Edition
ISBN:9780357033753
Author:Pride
Publisher:Pride
Chapter2: Planning, Implementing, And Evaluating Marketing Strategies
Section: Chapter Questions
Problem 3SC
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SWOT Analysis SWOT analysis aims to identify the key internal and extemal factors seen as important to achieving an objective. SWOT analysis groups key pieces of information into two main categories 1. Intemal factors-the strengths and weaknesses internal to the organization 2. Extemal factors the opportunities and threats presented by the emironment extermal to the organization
My proposed business
Competitor A
Strengths
Weaknesses
Opportunities
Threats
Transcribed Image Text:My proposed business Competitor A Strengths Weaknesses Opportunities Threats
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