Among the six macroenvironmental trend components that help in assessing market attractiveness, the most important is the: Select one: O a. B. sociocultural environment. Ob. D. technological environment. O c. C. demographic environment. O d. A. economic environment.

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Economic Trends

An economic trend is the long-term direction of an economy. The trend can go up, down, or sideways. An upward trend means the economy is growing and wages are rising. A downward trend means the economy is shrinking and unemployment is increasing. A sideways trend means the economy is neither growing nor shrinking.