Principles Of Marketing
Principles Of Marketing
17th Edition
ISBN: 9780134492513
Author: Kotler, Philip, Armstrong, Gary (gary M.)
Publisher: Pearson Higher Education,
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1. A survey of where overseas tourists like to spend their vacations in a country was taken to determine what attractions should be advertised. The results were: 

national parks 15% 

beaches 48% 

cities 8% 

golf courses 25% 

mountain climbing 4%

 

Question? pls make it detailed

How do you interpret these results? What are their possible implications for the country’s tourism industry (be creative!) and how can it be developed ? 

Tourist Attraction
50.00
40.00
30.00
20.00
10.00
National.Parks
Beaches
Cities
Golf.Courses
Mount.Climb
Mean
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Transcribed Image Text:Tourist Attraction 50.00 40.00 30.00 20.00 10.00 National.Parks Beaches Cities Golf.Courses Mount.Climb Mean
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