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Essay on week 6 Strategic plan

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Strategic Plan
STR/581
Jaquanda Smith
April 7, 2014
Dr. Hoda Bagdady-Asal

Table of Contents
Executive Summary 3
Company Background 4
Mission, Vision, Values 4
Company Environmental 5
Remote 6
Industry 7
Operating 8
SWOT 9
Company Position 11
Company Structure 12
Best Value Disciplines 12
Strategic Choice 12
Strategic Evaluation 13
Implementation Plan 13
Objective Table 14
Strategic Controls 16 Gantt Chart 17
Conclusion 17
References 18
Executive Summary
Organizations incorporate strategic plans to effectively execute goals. The fundamentals of strategic planning entail elements such as, researching, analyzing, implementing, and evaluating. Jay Pritzker founded Hyatt Hotel Corporation in 1957. Hyatt …show more content…

Hyatt’s value statement is “to adhere to a set of core values such as, mutual respect, intellectual honesty and integrity, humility, fun, creativity, and innovation to characterize the culture of the company” (Hyatt, 2013). Hyatt provides its consumers with an intangible good, which is customer service. Hyatt values it personnel as an essential factor in achieving its strategic plan of authentic hospitality. Hyatt’s successful approach to empowering its personnel is its “thoughtful approach to growth” and furthermore, emphasizes its strategy. (Hyatt, 2013).
Company Environment
Delicate consideration of factors pertaining to the internal and external environment, are a necessity in executing Hyatt’s ultimate goal of “being the preferred brand”. Internal and external environments are factors that may be within or beyond the control of the firm. Theses factors influence the direction, action, structure, and internal process of an organization. The operating, industry, and remote environments are sub-environments that are associated to a firm’s environment (Pearce and Robinson, 2013). Its associates, guests, and owners through its presence in each community it is located in impact Hyatt’s environments.
An analysis of a firm’s internal environment can be completed through various methods. These methods are value chain analysis, three circle analysis, SWOT

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