Using a graph, discuss the phases of a product life cycle
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Using a graph, discuss the phases of a product life cycle
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- Changes at each stage of the Product Life Cycle (PLC) greatly affect the implementation of the marketing mix strategy of a product or service. Discuss each marketing mix strategy in relation to the changes in each stage of PLC.Define the term product life cycle?Describe the decisions companies make regarding their individual products and services, product lines, and product mixes.
- Explain the product life cycle using an example of Adidas Stan Smith SneakersI was wondering how you would characterize the various phases of the product lifecycle.outline the various methods. Tiger Brands can organise for research in purchasing and supply management. You are also to discuss at least three considerations in relation to Tiger Brands