Cognitive Dissonance Theory Essay

created the cognitive dissonance theory as an attempt to explain why people desire to have consistency between their behaviors and actions. Cognitive dissonance is the distressing mental state people feel when they find themselves doing things that don’t fit with what they know, or having opinions that do not fit with other opinions they hold (Festinger, 1957; as cited in Griffin, 2009). Thus, people are motivated to change either their behavior or their belief when feelings of dissonance arise.

segregation and international liberation. For the world of the communication researchers, it also brought about the birth of one of the most notable behavioral theories known to date — the Cognitive Dissonance Theory. As mentioned by Bryant & Smith in their Historical Overview of Research in Communication Science (2010, p. 13), majority of the theories and research that supported the communication discipline was heavily borrowed and translated from other fields of study. Such is the case of Leon Festinger

Cognitive Dissonance theory was founded by psychologist Leon Festinger in 1957, is the distressing mental state that is caused by inconsistency between a person’s two belief or a belief and an action, in another word it a distressing mental state when we find ourselves doing things that do not fit with what we know or have opinions that do not fit with other people opinions. Cognitive dissonance can also considered as a form of belief or behavior. Festinger used the smoking concept to illustrate

Cognitive dissonance is used to describe the feelings of discomfort that result from holding two conflicting beliefs. It applies to all situations involving attitude formation and change. This theory is able to manipulate people into certain behavior, by doing so these people will alter their attitudes themselves. It is especially relevant to decision-making and problem-solving. Cognitive dissonance plays a role in many value judgments, decisions, and evaluations. Becoming aware of how conflicting

Put simply, the theory of cognitive dissonance put forth by Festinger (1954) holds that when an individual holds two ideas, or elements that are in disagreement with one another the person will find ways or reconciling the contradictory ideas. Holding these conflicting attitudes causes physical or psychological discomfort, motivating the attempt to reconcile the ideas. This concept can be attributed to behavior as well, as in some cases behavior may not match up with attitudes. This can be done in

1) Is cognitive dissonance ever good for an organization?  For an individual? The theory of cognitive dissonance was proposed by Psychologist Leon Festinger (RF). The theory focused on people’s beliefs and their inner need to insure that their beliefs and behaviors are consistent. Emotional tension arises when a person holds conflicting beliefs, or when the individual demonstrates a lack of consistency between attitudes and behaviors. When we think about ourselves in a certain way and then do something

As per our text, cognitive dissonance theory predicts that when we experience psychological tension, or dissonance, we try to reduce it in some way instead of totally resolving the tension. In simple words, during cognitive dissonance theory, one feels comfortable when world operates in ways consistent with their prediction or perception and one feels uncomfortable when it doesn’t things doesn’t happen as per their wish. Festinger argues that there are possible relationships among cognitions (thoughts

dedicated to the psychological phenomenon of cognitive dissonance. Much of this research is dedicated to health-related behaviors, such as smoking. Cognitive dissonance is the state of psychological tension that occurs when an individual’s beliefs are inconsistent with their behavior (Festinger, 1962). For example, a smoker will continue to smoke knowing that smoking is harmful to their health. This paper will discuss the theory of cognitive dissonance, my past experience with smoking cigarettes

Leon Festinger’s cognitive dissonance theory fixates itself on how humans strive for internal consistency. Cognitive dissonance means to describe the feelings of discomfort which is a result of two conflicting beliefs or behaviour. The theory claims that people seek internal balance by changing something in belief or behaviour in order to reduce the imbalance. There are different forms of cognitive dissonance. For example, when someone makes one of the dissonant factors less important: “Oh, one

In life, we often do not have the power to change our situation, however, we do have the power to change our reaction. This theory, is called cognitive dissonance, and explores the idea that “people are motivated to reduce the discomfort they feel when their behaviour doesn't match their attitude”(Haskings-Winner, J., Collishaw, R., Kritzer, S., & Warecki, P., 2011). With regards to the subject, Kevin explored this idea in his relationship with his father. From afar, it seemed that Kevin prefered