Marketing
Marketing
20th Edition
ISBN: 9780357033791
Author: Pride, William M
Publisher: South Western Educational Publishing
Question
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Chapter 6, Problem 3DRQ
Summary Introduction

To discuss: The major five steps in target market.

The particular group of customers that are available within the available market and in which the business has its major aim in the marketing efforts and resources is known as target markets.

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Students have asked these similar questions
Identify the five steps of the target market selection process.
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