Understanding Business
Understanding Business
11th Edition
ISBN: 9780078023163
Author: William G Nickels, James McHugh, Susan McHugh
Publisher: McGraw-Hill Education
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Chapter 3.3, Problem 3.3BQ
Summary Introduction

To determine: The way that can help the franchises to ensure that the products are appropriate for global markets.

Franchise refers to the allowance given by the government of a country to carry out a commercial activity in the specified area. Franchise is brought up in a name of one or the other specific company name to which the owner acts as an agent.

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