Competitive strategy:
The organization replies the structure of the industry by choosing a competitive strategy.
- It is a long term plan for a company to gain the profit over the other competitive industry.
- It plays major role when the company is providing similar products like other vendor.
Explanation of Solution
L.L Bean’s competitive strategy:
L.L. Bean’s competitive strategy is differentiation / focus.
- L.L Bean tries to give high quality clothing and home products with full perfection.
- L.L Bean has respectable image among other competitors and customers as they provide consistently good products to the market.
Value chain:
The value in business process determines well-being and health of secure in longer run. Value chain is activities where to create a value of customers.
Tasks accomplished for each of the primary value chain activates:
L.L. Bean’s uses advertising as tool for marketing their products the customers. It also creates catalogs which holds the list of products available in their company and present a web site to attract the customers. They present their products in a well-designed display. This activity will enhance more customers to choose their products. They also provide shipping for the customer who is buying the goods for more than USD 200.
- Inbound logistics gives the latest news about the count of the stock, warehousing, logistics, freight, and shipping.
- It also checks whether adequate product stock is available to fill customers’ orders.
- Operators are responsible for taking and filling orders rapidly and its outbound logistics are focused on timely shipments to the customer.
- Service concentrates on providing order status information to customers, handling the returned items.
Information system is a cluster of components that interact to deliver information.
L.L. Bean Business influencing the general characteristics of the information system:
- L.L. Bean Company’s information systems will emphasize order entry and processing, inventory management and shipping.
- It is responsible for managing the availability of stock, stock controlling and overseeing ordering inventory.
- It is focused on the store inventory management and distribution.
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