OPERATIONS MANAGEMENT IN THE SUPPLY CHAIN: DECISIONS & CASES (Mcgraw-hill Series Operations and Decision Sciences)
OPERATIONS MANAGEMENT IN THE SUPPLY CHAIN: DECISIONS & CASES (Mcgraw-hill Series Operations and Decision Sciences)
7th Edition
ISBN: 9780077835439
Author: Roger G Schroeder, M. Johnny Rungtusanatham, Susan Meyer Goldstein
Publisher: McGraw-Hill Education
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Chapter 18, Problem 5P
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To decide: On the location of the proposed warehouse by ABC company.

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CVS chain prefers to operate one outlet in a town that has four major market segments. The number of potential customers in each segment along with the coordinates are as follows:      Market Segment  Location  Coordinates  Number of Customers     x  y    1  8  13  2000  2  10  16  800  3  4  8  1600  4  12  4  3200      Find the best location using the Center of Gravity Excel template
Travel Passengers 1 405 2 410 3 420 4 415 5 412 6 420 7 424 8 433 9 438 10 440 11 446 12 451 13 455 14 464 15 466 16 474 17 476 18 482 a) Using a weighted moving average with three periods, determine the sales for day 15. Use 3, 2, and 1 for the weights of the most recent, second most recent, and third most recent periods, respectively b) Find the MAD, MSE and MAPE b) Use exponential smoothing with a smoothing constant of 0.50 to forecast the sales (Assume that last period’s forecast for period 1 is equal to actual to begin the procedure (Ft1=Yt1). Which method do you think is best? Is this an improvement over the weighted average- use MAD only
Using the center-of-gravity model, locate the X and Y coordinates of a warehouse to serve three different customers as follows:
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