Pinterest:
Pinterest is a mobile and web application technology company which is used to obtain information from internet using images and on a smaller scale, GIFs and videos.
Explanation of Solution
Categorize Pinterest as web1.0 (e-business) or web 2.0(Business 2.0):
Pinterest is a mobile and web application technology company which is used to obtain information from internet using images and on a smaller scale, GIFs and videos.
- Pinterest business model consists of e-commerce, cataloging, and content aspects along with social networking features.
- Pinterest has developed an advertising revenue model where it benefits from the users visiting the websites.
- The business model included public pins and pin boards, which could be re-pinned according to interests of the users.
The World Wide Web during its first few years of existence was referred using the term “Web 1.0” from 1991 to 2003. During the web1.0, the first type of e-business appeared where e-business is the commerce with all the activities related to internal and external nosiness operations.
Whereas web 2.0 is the next generation of internet with a set of economic, social and technology trends whose platform is characterized by new quality like collaboration, sharing and free. Web 2.0 encouraged customers to share and create communities.
Pinterest is a web 2.0 business as this website is all about creating community and connecting people together through mutual likings. Pinterest was also created in 2010, which was after the end of web 1.0 in 2003.
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