EP APLIA FOR BRIGHAM/HOUSTON'S FUNDAMEN
EP APLIA FOR BRIGHAM/HOUSTON'S FUNDAMEN
9th Edition
ISBN: 9781337697705
Author: Brigham
Publisher: Cengage Learning
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Chapter 1, Problem 5Q
Summary Introduction

To determine: The basis of compensation for CEOs and way of measuring performance if based on the performance, the easiest way to measure between growth rates in reported profits and growth rate in the stock’s intrinsic value and the better performance measure between them with reasons.

Introduction:

The compensation packages must be adequate to attract and retain the employees. The attractive compensation packages motivate the employees to perform efficiently, which increases the profit of the organization.

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If a company’s board of directors wants management to maximize shareholder’s wealth, should the CEO’s compensation be set as a fixed amount, or should the compensation depend on how well the firm performs? If it is based on performance, how should performance be measured? Would it be easier to measure performance by the growth rate in reported profits or the growth rate in the stock’s intrinsic value? Which would be the better performance measure? Why?
If a company’s board of directors wants management to  maximize shareholder wealth, should the CEO’s compensation be set as a fixed dollar amount, or should the compensation depend on how well the firm performs? If it is to be based on performance, how should performance is measured? Would it be easier to measure performance by the growth rate in reported profits or the growth rate in the stock’s intrinsic value? Which would be the better performance measure? Why?
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