You are a newly appointed marketing executive and your marketing director has asked you to produce a report that she can present at the next board meeting. In your report, you should succinctly highlight the issues the company might have to face when first attempting to improve the integration of their marketing communications effort. Within your report, you should outline why companies are moving towards integration and identify the main reasons for and against integration

Reflect on the following statement:E-commerce and mobile are evolving, providing new ways of conducting business that present benefits and potential problems. Do you agree? In disagreement?Express in at least 3 paragraphs, with a minimum of 6 sentences each, your opinion about the premise.When answering you must:Explain the benefits of E-CommerceDiscuss the problems of E-Commerce

How would you describe four e-commerce enablers?

Most business organizations are sensitive to environmental influences, especially during the prevailing COVID-19 pandemic. Select a company in the retail industry and analyse the general environment of the company. In your analysis, you should identify and explain four main forces in the general environment that are currently affecting the chosen company.

Suppose you are marketing team head or leader of a renowned pharmaceutical company.  Now your company thinking to launching a anti-ulcerant products generic name is Pentoprazole.  But in the existing market, the product is already there by different brand names by the different pharmaceutical companies. How you can market your product?  Or what is your strategies or advertisement techniques to market your product to grab the existing market?

Define terms, concepts, and constructs of e-marketing  Apply the theoretical concepts of e-commerce and e-marketing to the business environment  Differentiate between business, marketing, and e-marketing strategies  Apply e-marketing research methodologies, analyses and interpretations to the workplace  Distinguish best practices and procedures for effective e-marketing persuasion  Analyze the appropriateness and effectiveness of e-marketing functions in delivering products and services to target audiences and markets Skills  Produce creative, action-oriented, practical solutions to e-marketing problems  Develop a viable web presence based on user experience models  Develop communication plans to connect with customers and market members using the Internet  Formulate a viable E-marketing plan Attitude  Adopt an ethical, legal and sensitive e-marketing code of ethics within the CRM strategy E-Marketing - MKTG 3013 – Course Information. Academic Year 2022/2023, Semester 2 THE…

For a very long time, direct marketing has been a successful technique for marketers. Give some justification for why direct marketing has been so successful.

Select an existing company and create a new product or service. The product or service you select must encompass all components of the marketing plan

TRUE/FALSE Large companies such as Kraft Foods and Proctor & Gamble are reducing their mass advertising efforts in favour of direct and relationship marketing strategies.

Provide an example of one of the possible contexts in which one of the four possible access control mechanisms may be implemented. What makes this option unique from the others that are available within its market niche?