Why do you think JetBlue became active on more social media platforms following the February 2007 incident?The original apology of the CEO of JetBlue took place years ago. Do you think that strategy would still be an effective one for a company today? Why or why not?How does JetBlue’s response to the stranding of passengers compare to United’s response to the broken guitar (from the earlier case study)? Based on the information here, which do you think was more effective and why?Why did Twitter become the most popular social media platform for JetBlue in helping them improve customer satisfaction?

Read the following article about BTS using various social media platforms to communicate with their fans. Experts in the social media and entertainment industry believe that their success in the Global market is related to their social media strategies. We all know that social media will be with us for a while, and brands need to learn how to utilize the communication channel so that customers appreciate it. Do you think we can learn something from how they use social media? Discuss how BTS has communicated value with their fans and if their strategies will work for your company.     BTS: The Band That Moves The Economy https://www.npr.org/2021/07/28/1021968141/bts-the-band-that-moves-the-economy   From TikTok to Twitter, Here Are Some of the Social Media Sites Used by the BTS Members (And Some That Aren't) https://www.cheatsheet.com/entertainment/tiktok-twitter-social-media-bts.html/…

https://www.youtube.com/watch?v=GXyT-gor0Ck   What is the case about? Comment [explain] on the role the cultural boundaries [country& organization] play in helping or hindering communication. Comment [explain] on the marketing strategy [contagion/viral]. Would you do anything differently?

https://www.nytimes.com/2021/01/24/health/covid-vaccine-promotion-New-Orleans.html?ref=oembed   In one sentence, what is the stategy in this campaign.