Why do you suppose wrigley has choosen to use intermediaries rather than sell direct to consumers

Q: Give three examples of retailers exerting reward power and coercive power.

A: Note- We are authorized to answer one question at a time, since you have not mentioned which…

Q: how globalization affects online shopping from an overseas store?

A: Globalization is defined as the process of increasing the economic interdependence among nations…

Q: Are there any targets for the Distributors in Nestle? Please explain with an example of real life

A: Distributors is important part of any business. It helps to transfer the offerings from manufacturer…

Q: what are the uncertainty which is generally faced by buyers and sellers ? how these uncertainty…

A: Uncertainty that is faced by sellers and buyers is that in the market, there is lack of complete…

Q: Using the "intended use" term explain how Nike or Ford Motors also sell to business markets.

A: The selling concept, which is an element of marketing management, is one of many concepts that…

Q: What kinds of marketing channel functions can be performed over the Internet? Wh

A: 1. Individuals utilized prefer direct marketing, such as mailings, or indirect distribution means,…

Q: What challenges do retailers face when marketing theirproducts through multiple channels?

A: Multiple channel means that the the retailers can undertake many e types of stores for sale purpose…

Q: how are changes in technology changing the way you personally interact with distribution? write…

A: what is distribution Distribution means spreading the product overall to the marketplace which means…

Q: Physical distribution has been described as the other half of marketing .explain

A: Introduction: Physical distribution is a fundamental marketing function that includes the movement…

Q: What are the channels of distribution for the company Kappa

A: KAPPA: Kappa is the world leading sportswear brand founded in  Turin, Piedmont, Italy in 1978 by…

Q: What challenges do retailers face when marketing theirproducts through multiple channels?

A: А  рersоn  whо  mаnаges  оr  оwns  а  stоre  аnd  suррlies  the  рrоduсts  direсtly  tо  the  рubliс…

Q: According to Kraft Foods:  The Coffee Pod Launch case study by Aleem Visram, which channel of…

A: According to Aleem Visram, the single serving coffee units is better channel of distribution because…

Q: As marketing manager for a specialist upmarket cruise operator, you have been asked to determine…

A: Distribution strategy is the strategy through which companies or businesses provide their product to…

Q: In what manner trading is not only limited to merchandise? Give the importance why Trade also…

A: Trade is the key condition of business movement; it incorporates deal and acquisition of the…

Q: How do retailers identify target markets? Explain the majorstrategies by which retailers reach their…

A: A retailer is responsible for both the purchasing and the assembly of goods. A retailer's…

Q: Discuss the importance of marketing intermediaries,and contrast the roles of wholesalers and…

A: A Marketing channel is a marketing concept which can be explained as the system that comprises of…

Q: do integrations between CRM and e-commerce platforms benefit

A: When you're running a business, many moving parts and assemblies need to be taken care of…

Q: o move their products through the distribution channel from the point of manufacture to the point of…

A: The product life cycle starts from its inception through manufacturing to the point of consumption,…

Q: What is the principal difference between a marketing channel and a supply chain?

A: Upstream is the part of supply chain which includes activities of procurement of raw materials from…

Q: What types of retailers would help us accomplish our distribution intensitygoals?

A: Distribution Intensity refers to the extent of reaching out to maximum consumers present in the…

Q: What is the role of middlemen in the channel of distribution?

A: Wholesalers are middlemen who act as a link between producers (from whom they purchase items) and…

Q: Please don't use handwriting please Some argue that retailers can be eliminated from the…

A: Distribution Channel  Distribution channels are the ways that products and services make from the…

Q: What is a wholesaler? How does it differ froma wholesaling intermediary?

A: A seller can be described as a mediator who buys goods at a high price and then sells them to the…

Q: outline the reasons a retailer might want to use more than one marketing channel.

A: The prime aim of retailers is to push their product to the customers. Sometimes retailers use more…

Q: What are the implications of sustainability and ethical sourcing in retail marketing?

A: Retail marketing refers to the activities and strategies undertaken by retailers to promote and sell…

Exclusive Distribution

“Exclusive Distribution is the one where in a manufacturer or supplier authorizes one distributor to carry out the distribution work within a definite region.”