Whole Foods Market is renowned for its product mix of healthy and organic products. Should Amazon change this mix in order to maximize profit?

MARKETING 2018
19th Edition
ISBN:9780357033753
Author:Pride
Publisher:Pride
Chapter2: Planning, Implementing, And Evaluating Marketing Strategies
Section2.2: Netflix Uses Technology To Change How We Watch Videos
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Whole Foods Market is renowned for its product mix of healthy and organic products. Should Amazon change this mix in order to maximize profit?

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