who would be Neptune Communications Target Audience?

Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
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 Neptune Communications launching in Jamaica (case study)

Barbados-based Neptune Communications, Inc has announced the launch of its operations in Jamaica.

“The company joins the Jamaican digital landscape offering a portfolio of highly resilient and mission-critical communications solutions, to be made available islandwide,” Neptune said in a release to the press.

The company said its Jamaican operation will provide a game-changing, robust alternative “for genuine redundancy by offering resilient broadband internet access and practical solutions to Government entities and information-driven companies in Jamaica”.

The release noted that Neptune’s portfolio of products will ensure reliable broadband, critical for companies that depend on connectivity to survive and thrive.

 

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who would be Neptune Communications Target Audience? 

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