Principles Of Marketing
17th Edition
ISBN: 9780134492513
Author: Kotler, Philip, Armstrong, Gary (gary M.)
Publisher: Pearson Higher Education,
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33-
Which one of the following is a reason for a stock out situation for a retailer?
a.
Consumer demand remains unchanged
b.
Price of the product increases
c.
More lead time taken by the supplier
d.
There is buffer stock with the retailer
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