Which of the following is NOT part of strategy formulation? a. Strategic Analysis b. Strategic Evaluation c. Strategic Direction d. Strategic Leadership

Is a strategic issue positive or negative?     Positive, because once the strategic issue is addressed, it becomes the focus point of the business     Positive, because the issue can be resolved and dealt with     Negative, because the issue cannot be resolved     Negative, because your company should not be having strategic issues     Positive, because as long you are strategic, it will work out.

One of the following statements about goals or objectives is NOT true. Seleccione una: a. GOALS and OBJECTIVES are basically synonyms in the strategic Management literature. b. GOALS and OBJECTIVES are basically synonyms in the English language c. Shorter-term Marketing Plans focus more on objectives than goals. d. In the literature about planning it is recommended that OBJECTIVES have numbers and dates (or time periods) e. GOALS are more general and longer term than OBJECTIVES (in the strategic management literature)