Which of the following is an example of mechanical observation. a. Mysterry Shopper who pretends to be a customer and observes the situation b. Television Audience monitoring which captures what channels is watched by which user, how frequently, for how long etc. c. Contrived Observation which is artificially created situation for the puprose of research d. Direct Observation

In a study, causation can be best established by:   A) considering a single explanation. B) evaluating the methodologies used. C) accounting for competing explanations. D) analyzing the scope of the study.

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An IMS review has advantages over an individual review in that it allows for an overall analysis of the facts and results by exploiting synergies: Select one: a. True b. False

Research hypotheses must be all of the following EXCEPT blank derived from previous research  specific  free of researchers' values  testable

Please answer all of them I will leave a comment and a like. please im begging yoi !   QUESTION 23 ________ research is a nonscientific investigation. It is a method of gathering data that does not follow the scientific method and is typically subjective and exploratory.   A. Content Analysis   B. Academic Research   C. Informal Research   D. Formal Research     QUESTION 24 ________is the extent to which a survey, test or measuring procedure yields the same results on repeated trials.   A. Reliability   B. Accuracy   C. Validity   D. Credibility    QUESTION 25 The target of communications in Advertising is called a________   A. Market   B. Public   C. Bull’s-eye   D. Audience    QUESTION 26 A key INITIAL flaw in the Candyland research was that:   A. The firm did not initially speak to members of the primary public   B. The firm thought the colors…

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Kenyi is a recent college grad. His friends always ask for his advice first when buying new products, particularly technology products. When Kenyi recommends a product, the news spreads rapidly by word of mouth. Kenyi is most likely

4- ___ is a research tecnique whose disadvantage is that the researcher would not be able to underlying motivations, beliefs, attitudes, or feelings regarding the issues of concern of the respondents A- focus group B- observation C- projective technique D- depth interview

Using research ideas write an example of an open ended question that would appear on a questionnaire. Write an example of a close-ended ordered question Write example of a closed-end unordered question Write an example of partially close-ended question