Principles Of Marketing
17th Edition
ISBN: 9780134492513
Author: Kotler, Philip, Armstrong, Gary (gary M.)
Publisher: Pearson Higher Education,
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Question
Which of the following ARE NOT bargaining tactics that you may be confronted with by your opposites at the table?
Linkage
Extreme anchoring
Carpet selling
Red herring
White elephant
Good cop/bad cop
My hands are tied
My lips are sealed
The "icing on the cake
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