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- 38- Sales-strategy types and relationship types do not always perfectly match up. However, Mr. Musa is worried that his competitor will gain more market share than his company. Which one of the following options can you suggest for Mr. Musa? a. Use the consultative selling and he will gain more market share then competitor b. Understand that different strategies might be more appropriate at different times c. Use strategic partnership for a better market share d. Use script-based selling strategy to get more market share then competitor1. This market structure has a lot of competitors selling non-identical goods. A. Perfect competition C. Oligopoly B. Monopolistic competition D. Monopoly 2. What does a discount rate in the net present value signify? A. Amount of interest earned C. Firm's time and risk preference B. Amount needed by the firm D. Rate of firm's growth 3. Why does the value of money diminish over time? A. Inflation C. Decrease in consumer information B. Increase in competition D. Interest rates 4. Which disequilibrium profit theory is applicable to businesses with high capital requirements? A. Frictional profit theory C. Compensatory profit theory B. Innovation profit theory D. Monopoly profit theory 5. Which of these is NOT part of the three (3) basic economic questions? A. What commodities should be produced? B. How should those commodities be produced? C. Why should the commodities be produced? D. For whom are those commodities produced? 6. Which of these is a market-supplied resource? A. Owner's…The Small-A Corporation is currently competing with a first mover which owns 90% of the market share. An aggressivemarketing strategy is expected to entice 10% of the competitor’s market share to shift to Small-A every month while theremaining 90% will not. As a new firm, Small-A expects 30% of his market share to shift back to the competitor everymonth. a. What would Small-A’s market share be after one month?b. What would the competitor’s share be after one month?c. What would Small-A’s market share be after two months?d. What would the competitor’s share be after two months?
- Why is C the best illustration of a differentiation strategy? Value Cost Disadvantage Firm A (V-C)A CA Competitive Position Firm B: Differentiator O C's price is higher which signals higher quality OB has lower costs than C (V-C) B CB Advantage A's lower price puts it into a different strategic group OC has higher costs than B which is typical of firms that differentiate. Firm C: Differentiator (V-C)c CcFocused strategies keyed either to low-cost or differentiation are especially appropriate for situations where Copyright © by Glo-Bus Software, Inc. Copying, distributing, or 3rd party website posting isexpressly prohibited and constitutes copyright violation O the industry has many different niches and segments, thereby allowing a focuser to pick a competitively attractive niche that is not only suited to its competitively valuable resources and capabilities but also lessens the risk of overcrowding that occurs when too many rivals attempt to focus their energies on the same target segment. O the industry is growing rapidly, a company can achieve a big enough volume to fully capture all the available scale economies, and the product offerings of most rival sellers are weakly differentiated. O buyers have low costs in switching from one seller's brand to another, buyer, bargaining power is relatively strong, and buyers' needs and uses of the product are diverse. O the industry contains…. Justify the following statements by giving appropriate reasoning. The phenomenon of Groupthink restrains a group’s performance, resulting in poor decision outcomes. An SBU that has a large share of a slow-growth market is dubbed as a “Cash Cow”.
- Q1 Any activity of organization that come up with profits by providing products in the form of goods and services to customers is known as. a. Stakeholder theory b. Value maximization c. Business d. Profit maximization85) Synergy suggests: a) 2+2=5 b) Better off together than separate c) A group of business under a single corporate ownership performs better than if each of these businesses is held separately. d) A and B e) A and B and CA company's competitive strategy should A) be well matched to its internal situation and predicated on leveraging its collection of competitively valuable resources and competencies. B) be well attuned to doing an outstanding job of satisfying the needs and expectations of niche buyers. C) ensure it is designed to concentrate on a small range of products so it can react quickly to competitive moves. D) be aligned toward being at least an average performer within the industry. have the resources and capabilities to incorporate standard attributes into its product offering.
- The examples below best refers to constructed problems EXCEPT | Gaining qualification Il Innovating a new product III Increasing market share IV Improving an existing services V A target set is by somebody else A. Only V В. I and II C. I and IV D. I and III2. Imagine you are the CEO of an organization. Your work is expanding and you need to hire people who are experienced and skillful in their fields such as marketing. a. Explain what type of problem exist in above given situation? and what type of decision could be taken? b. Elaborate the decision-making process through which you will be able to hire best marketing employees?1. Identity five elements that are important in assessing and comparing the attractiveness of alternative business opportunities in terms of their market potential.. 2. identify three elements that are important in assessing and comparing the attractiveness of 'alternative business opportunities in terms of their financial viability. 3. Identify seven elements that are important in assessing and comparing the attractiveness of alternative business opportunities in terms of competitive advantage and entrepreneurs' resources. 4. Identify five elements of the 7Ps of marketing.