Principles Of Marketing
17th Edition
ISBN: 9780134492513
Author: Kotler, Philip, Armstrong, Gary (gary M.)
Publisher: Pearson Higher Education,
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Q1
Any activity of organization that come up with profits by providing products in the form of goods and services to customers is known as.
a.
Stakeholder theory
b.
Value maximization
c.
Business
d.
Profit maximization
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