Which control or action a management should do to protect the company from the risk or threat brought by the company’s supplier strike that would affect the flow of raw materials? A. Develop a formal and rigorous product testing program. B. Develop an approach for legally gathering information about supplier’s plans and practices. C. Establish policies for inventory record management of raw materials. D. Establish relationship with two or more suppliers capable of providing raw materials

Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
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Which control or action a management should do to protect the company from the risk or threat brought by the company’s supplier strike that would affect the flow of raw materials?

A. Develop a formal and rigorous product testing program.

B. Develop an approach for legally gathering information about supplier’s plans and practices.

C. Establish policies for inventory record management of raw materials.

D. Establish relationship with two or more suppliers capable of providing raw materials

(Choose letter only)

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