Whether in the case of clothes and cars or in the case of universities, producers spend a lot of money establishing their "brand names" because: Group of answer choices   Brand names are established by driving out the competition, after which these companies charge monopoly prices.   Government legislation raises the prices of brand named items with price controls, and people have no choice but to pay the higher price for brand name products.   There are legal requirements for companies with brand names to spend a percentage of their budget on advertising.   Brand names carry a reputation of better quality, and consumers will pay a higher price for brand names.

Survey Of Economics
10th Edition
ISBN:9781337111522
Author:Tucker, Irvin B.
Publisher:Tucker, Irvin B.
Chapter8: Monopoly
Section: Chapter Questions
Problem 3SQP
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Whether in the case of clothes and cars or in the case of universities, producers spend a lot of money establishing their "brand names" because:

Group of answer choices

 

Brand names are established by driving out the competition, after which these companies charge monopoly prices.

 

Government legislation raises the prices of brand named items with price controls, and people have no choice but to pay the higher price for brand name products.

 

There are legal requirements for companies with brand names to spend a percentage of their budget on advertising.

 

Brand names carry a reputation of better quality, and consumers will pay a higher price for brand names.

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