Marketing
Marketing
20th Edition
ISBN: 9780357033791
Author: Pride, William M
Publisher: South Western Educational Publishing
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Question

what would the reccomended course of action be in the Cervus Equipment Corp., Harvesting
a Future case?  including a Justification and Integration of recommendations and dentification + use of suitable decision criteria
to rank options
▪ Development of practical options in relation to
identified issue(s) + prior analysis
▪ Qualitative + financial evaluation and
comparison of options

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