! Marketing course (pls i need the answer inparagragh not writien by hand)Describe how marketing concepts :what market segmentation is and when touse it.the five steps involved in segmenting andtargeting markets.Recognize the bases used to segmentconsumer and organizational (business)markets.Develop a market product grid to identify atarget market and recommend resultingmarketing actions.how marketing managers position products inthe marketplace.can be applied to your personal and/orprofessional life (Be specific and provideexamples.)

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Principles Of Marketing

17th Edition

ISBN:9780134492513

Author:Kotler, Philip, Armstrong, Gary (gary M.)

Publisher:Kotler, Philip, Armstrong, Gary (gary M.)

Chapter1: Marketing: Creating Customer Value And Engagement

Section: Chapter Questions

Problem 1.1DQ

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Please provide your answers on a single page. Additional pages will not be rewarded. Question: Imagine that you set up your own business. Assume that your firm produces a single product. Please discuss in detail whether the market for your product satisfies the basic assumptions of perfectly competitive markets one by one.
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Instruction: (Own word)Kindly write two to three sentences for each of the following marketing terms:1. Marketing Orientation2. Social Marketing Orientation3. Selling Orientation4. Target market5. Segmentation6. Positioning7. Targeting8. Marketing Mix9. Promotional mix10. Demand11. Customer satisfaction12. Customer dissatisfaction13. Delighted customers14. Brand15. Service16. Product17. Service quality18. Demographics19. Social class20. Distribution21. Marketing channels22. Business consumers23. Retail24. Wholesale25. Customer relationship
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